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|I am Bill Gelwick, Social Media Strategist, writer, marketing specialist and one of two founding partners at http://MuchSocial.com
Social Media has become quite the Buzzword in recent years, but there is a reason for that. Facebook, Twitter and LinkedIn are the new ABC, CBS and NBC.
Yes, I know everyone likes to focus on Social, but the other half of that is Media. These are still media channels, they just happen to support two way communication, which is the paradigm shift of our day.
Previously, Media meant being talked to. Now, it's a two way conversation. We have come to expect to be able to interact with a brand, and get response quickly. Studies show that Twitter users expect a response within 30 minutes when they engage a brand, especially with customer support issues.
Before, you could talk to the TV (You know you have done it), but it didn't' respond. @Reply to a tweet though, and you can get a response from someone in almost any company.
For business owners, this creates some challenges. How do you keep up with promotions on Social Media, managing customer service, generating quality content and still manage to actually operate your business?
That is where we come in. Through our free content at http://MuchSocial.com we provide information to help business owners of all types and sizes manage their Social Media activities.
We will soon be publishing several books on Kindle covering various aspects of doing business on Social Media as well as opening a self paced Social Media course, The MuchSocial Academy.
Stay Tuned for further updates. You will be glad you did. And please "LIKE" our page at the link below for more updates and daily curated content from the top minds in Social.
This is an amazing service that allows you to send mobile and desktop push notifications to your website visitors. Pushify offers a WordPress plugin also, so that makes setup really easy. What I personally love about Pushify is they offer EVERYTHING unlimited and FREE! You can’t beat that kind of a deal and if you’re...
Over the last two months, we’ve have a lot of time to thoroughly go through and test the SuperMagPro theme by Acme Themes. I’m sure you have noticed, but this is the same exact theme we use right here at WP Qore. We actually created our own child theme based on the SuperMagPro theme for...
WP Real Media Library
WP Real Media Library is a really cool plugin that helps you create and manage folders within your WordPress Media Library. At first sight, I thought this was a really cool plugin. After using it, I’m really impressed. The developer did a really nice job with the plugin. WP Real Media Library is really easy to...
Multisite Plugin Manager
Multisite Plugin Manager is a great free plugin available in the WordPress.org plugin repository. It allows WordPress Multisite Network Administrators to specifically determine which plugins will be available for the blogs on their network to activate and use and which plugins you’d prefer to hide. The plugin itself doesn’t really have any settings to configure...
DW Reactions is a cool plugin that allows you to integrate your own reactions button (similiar to Facebook) within your posts and pages. The plugin also comes with shortcode capability and a custom PHP code you may use to more deeply integrate the reactions button within your theme. I personally really like this plugin a...
WP Super Cache
I couldn’t get W3TC to work without crashing my website. With WP Super Cache, it sped up my site immediately. I also felt confident to play with the settings without breaking my site. I was a little impressed that WP Super Cache also had the CDN feature built in, to help enable a content delivery...
This is a must have plugin for all your WordPress sites. What Customizer Export/Import does is allow you to export all your customizer settings and options as a xml file. With that file you can either restore your settings on the existing site or import them into an entirely different site. This may come in...
WP Link Preview
I really like this plugin alot. Although they haven’t updated it in awhile now, I am not sure if they are just too busy on their other projects, or this plugis hasn’t broken yet. Either way, I am still a tad disappointed they pretty much gave up on supporting the plugin. But again, the plugin...
Extremis Responsive Magazine
I wasn’t very impressed by the Extremis Responsive Magazine theme for WordPress. First off, it was expensive. Second, it was complicated to figure out and ended up taking me more time than I expected just because I used the Extremis Responsive Magazine theme. I don’t want to dog this theme, there is some really nice qualities...
Supreme Shortcodes is a really cool plugin for WordPress designers of all levels. It provides the tools you need to quickly build really nicely design websites quickly, for less. When I first tried the plugin, I was skeptical, but Supreme Shortcodes really impressed me. It was very difficult to learn how to use without reading the...
Does My Local Business Really Need a Website?
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You Are a Professional, Suit Up
If you want to present yourself as a professional business owner, you really need to look the part. If you want I make a million bucks, it helps to look like a million bucks. Suit Up! Dressed Down A lot of people see wealthy individuals […]
Video: It’s Not Just for YouTube Anymore
Hi Everyone, Skip here from Videos4urbiz. When asked, a few days ago, if I would write a guest post for all you Much Social readers, I said: I’d be I glad to, and then jokingly added, “As long as you don’t need it yesterday”. Hey, […]
Content Strategy for Local Business
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Why Your Marketing Methods May Not Be Working
Do you prefer Social Media Marketing or Search Engine Marketing? Either way, get ready to make some changes. The two are becoming so interdependent they are effectively one platform. Clash of the Titans The Titans of the Internet, Google and Facebook, have been following many […]
The Cold Hard Truth
So far, I have been working under the assumption that we are all big boys and girls, and we don’t need any sugar coating or hand holding. I assume you can handle the Hard Truth, because after all, we;re all adults here, right? Maybe you […]
An Electrifying Rivalry | Edison vs Tesla
There are many lessons to be gleaned from the rivalry between Nicola Tesla and Thomas Edison. I won’t get into the rivalry, or their particular contributions at this point. We can save that for another time. Edison vs Tesla is a rivalry for the ages. […]
Brick-n-Mortar Meets Click-n-Mortar
Local brick-n-mortar businesses have evolved massively over the past two decades. The savvy ones stayed on top of the trends. The others? Well, another business has moved into that space. (Or likely 8 different ones have been there in the past 10 years) For over […]
What is a Social Strategist?
Do you have a game plan for your social media marketing efforts? Have you considered enlisting the help of a Social Strategist? Ok, so you read blog posts, or listen to podcasts, and they all tell you to determine a target market. Not only that, […]
Your Brand is Not Built on Facebook Alone
Your Brand should live in your own web property. Social Networks are not intended to be the platform on which you operate your business. I feel Facebook is the best platform around, currently, from a marketing perspective. That being said, you should NEVER put all […]